Articles

Importance of Psychology in Nursing

Psychology involves the study of the behavior of people, their mental operations, and performance. It is also the application of knowledge which may be used in understanding events, treating issues of mental health, and improving employment, education, and relationships. Some of the areas under psychology include; Nursing, Education, Communication, and Social work.     Psychology

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Psychology, the force in Digital Marketing

Importance of psychology in digital marketing Psychology is influencing how marketers approach the rapidly changing landscape of digital marketing. Evidence indicates that in digital marketing, customer engagement is a major driver towards achieving the marketing objectives. Marketers need to appeal to a wider audience. But doing so requires that their marketing messages capture key elements

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